On October 31, 2026, DAO Music welcomed a delegation of representatives from Korean entertainment management companies to its office in Ho Chi Minh City as part of FIELD ON 2026, a professional development program organized by the Korea Creative Content Agency (KOCCA).
FIELD ON 2026 aims to connect Korean entertainment and content industry professionals with international markets, providing opportunities to gain local industry insights, exchange practical experiences, and explore potential business collaborations.
During the visit, DAO Music and the delegation exchanged perspectives on Vietnam's evolving music industry, artist discovery and development, music production, publishing, and digital distribution. The discussion also covered potential opportunities for collaboration in content production, live entertainment, and music intellectual property (Music IP) development.

The exchange provided DAO Music with an opportunity to share its perspectives on Vietnam's music market while gaining insights into how Korean entertainment companies approach artist development, content creation, and the long-term value of music intellectual property.
The visit helped strengthen industry connections between Vietnam and South Korea, creating opportunities to explore potential partnerships and future collaborations.
DAO Music extends its sincere appreciation to KOCCA, program operator Awesome Tree, and the Korean business representatives for their visit and meaningful discussions. DAO Music remains committed to building valuable international connections and contributing to the sustainable growth of Vietnam's music industry.




